Luxury Watchmakers Adopt Blockchain for Enhanced Product Authentication
        
        
        
        
          
        
        
      
        
    
        
        Integrating immutable digital ledgers ensures verifiable provenance and secure ownership transfers, fortifying brand integrity and streamlining secondary market operations for high-value timepieces.
        
        VeChain Partners Walmart China, Kuehne+Nagel for Supply Chain Transparency
        
        
        
        
          
        
        
      
        
    
        
        VeChain partners with Walmart China and Kuehne+Nagel, deploying AI-driven blockchain to optimize supply chain logistics, reducing inefficiencies and boosting transparency.
        
        Luxury Brands Adopt Blockchain for Authenticity, Traceability, and On-Chain Insurance
        
        
        
        
          
        
        
      
        
    
        
        Integrating blockchain-powered digital product passports and on-chain insurance directly into luxury goods elevates authenticity, streamlines traceability, and transforms asset lifecycle management for enhanced enterprise value.
        
        Unilever and Sainsbury’s Enhance Tea Supply Chain Transparency with Blockchain
        
        
        
        
          
        
        
      
        
    
        
        This initiative leverages distributed ledger technology to fortify supply chain integrity, optimizing traceability from farm to consumer while driving sustainability and mitigating counterfeiting risks across the tea industry.
