Demand Floor

Definition ∞ A Demand Floor represents a theoretical minimum price level for an asset, below which buying interest is expected to become substantial enough to prevent further price depreciation. This concept suggests a level where market participants perceive the asset as undervalued, leading to increased purchasing activity. It is often established by fundamental value assessments or strong support from a dedicated user base. It indicates a price point of significant market support.
Context ∞ In digital asset markets, establishing a demand floor for a cryptocurrency or non-fungible token is a key indicator of its long-term viability and investor confidence. Factors such as strong protocol utility, active development, and a loyal community can contribute to the formation of such a floor. News analysis frequently discusses whether current price levels represent a stable demand floor or if further price discovery downwards is probable, influencing investment strategies and market sentiment.