Definition ∞ Digital Media Distribution involves the delivery of digital content, such as music, video, and art, to consumers through electronic channels. Within the digital asset ecosystem, this often utilizes blockchain technology and NFTs to facilitate direct creator-to-consumer models, enabling verifiable ownership and transparent royalty payments. This approach decentralizes traditional distribution networks. It offers new avenues for content creators.
Context ∞ Blockchain technology is currently transforming digital media distribution by offering novel methods for creators to control their content and monetize it directly. The ability to verify authenticity and track ownership on-chain is reshaping established industry practices. This shift presents both opportunities and challenges for established media corporations.
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