Direct Investment

Definition ∞ Direct Investment refers to the act of purchasing cryptocurrencies or digital assets directly from an exchange or another individual. This method involves the investor holding actual tokens in a personal wallet or an exchange account. It provides immediate ownership and full control over the digital assets, contrasting with indirect exposure through financial products. This approach is favored by those seeking unmediated access to the digital asset market.
Context ∞ In crypto news, direct investment is a recurring theme, particularly concerning market entry points, self-custody solutions, and the implications of regulatory frameworks on individual asset ownership. Debates often focus on the security considerations of managing private keys and the liquidity available across various exchanges. Understanding direct investment is essential for comprehending market dynamics and individual investor behavior within the digital economy.