Definition ∞ Interactive media refers to digital content that permits user participation and influence over its presentation or progression. This contrasts with passive consumption, allowing individuals to actively engage with the information or experience. Examples include video games, virtual reality environments, and certain decentralized applications. Such media creates a dynamic user experience.
Context ∞ The intersection of interactive media and digital assets is a rapidly growing area, particularly within the Web3 space, where non-fungible tokens (NFTs) and metaverse platforms are prominent. Discussions often revolve around user ownership of in-game assets, the creation of decentralized virtual economies, and new forms of digital expression. The future sees greater integration of blockchain technology to authenticate digital ownership and facilitate new interactive experiences.
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