Definition ∞ Investment Product Distribution refers to the process of making financial investment products available to investors through various channels. This includes brokers, financial advisors, digital platforms, and direct sales. In the digital asset sector, it pertains to how cryptocurrency-related investment vehicles reach retail and institutional clients. Efficient distribution is vital for market reach.
Context ∞ The landscape of Investment Product Distribution for digital assets is rapidly changing, with increasing regulatory scrutiny and the emergence of new platforms. Discussions often concern the suitability of products for different investor types and the need for clear disclosures. As the market matures, the focus will be on establishing robust and compliant distribution networks that cater to both traditional and digital-native investment preferences.