Mainstream Commerce

Definition ∞ Mainstream commerce refers to the prevalent and widely adopted methods of buying and selling goods and services within the general economy. This includes traditional retail, e-commerce, and common payment systems used by the majority of consumers and businesses. It represents the standard channels through which most economic transactions occur. The accessibility and familiarity of these systems define their mainstream status.
Context ∞ Mainstream commerce is a significant point of discussion regarding the adoption of cryptocurrencies and digital assets. News often reports on efforts to integrate digital payments into existing retail and online platforms, aiming for broader acceptance. A critical future development involves overcoming technical barriers and regulatory hurdles to enable seamless digital asset transactions within everyday commercial activities.