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Market Rejection

Definition

Market rejection occurs when a digital asset’s price fails to sustain a move above a particular price level or trendline. This technical analysis concept indicates that buyers are unwilling to purchase the asset at higher prices, or sellers are aggressively entering the market at that level. It often results in a sharp reversal of price direction after touching a resistance point, suggesting strong overhead supply or a lack of conviction in upward momentum. Such a rejection can signal a potential shift in market sentiment from bullish to bearish.