Merchant Adoption

Definition ∞ Merchant Adoption refers to the acceptance and implementation of cryptocurrencies or other digital assets by businesses as a form of payment for goods and services. This process involves integrating digital asset payment systems into existing retail or online commerce infrastructure. Increased merchant adoption signals growing utility and mainstream acceptance of digital currencies.
Context ∞ The progress of Merchant Adoption for digital assets is a key indicator of their real-world utility beyond speculative trading. Current discussions address the challenges of transaction fees, speed, and consumer familiarity with digital wallets. Efforts are underway to simplify payment processes and offer incentives for businesses to accept cryptocurrencies, thereby expanding the practical application of digital money.