Open Graph

Definition ∞ Open Graph is a protocol that enables any web page to be represented as a rich object in a social graph. It allows developers to control how their content appears when shared on social media platforms, specifying titles, descriptions, and preview images. This standardization ensures a consistent and visually appealing presentation of shared links.
Context ∞ The application of Open Graph standards is particularly relevant for crypto news outlets and projects aiming to effectively disseminate information across social networks. Discussions often revolve around optimizing meta tags for maximum engagement, ensuring accurate representation of complex digital asset concepts, and leveraging the protocol for improved content discoverability. The visual presentation of shared articles significantly impacts user interaction.