Product governance establishes rules and procedures for the creation, distribution, and oversight of products. This framework ensures that products are designed to meet the needs of identified target markets, are distributed appropriately, and remain suitable throughout their lifecycle. In the digital asset domain, product governance applies to the development and offering of cryptocurrencies, stablecoins, NFTs, and other blockchain-based services. It addresses aspects like risk assessment, transparency, and consumer protection to maintain market integrity.
Context
Product governance is a growing area of regulatory focus within the digital asset space, particularly as new and complex financial instruments emerge. Regulators are increasingly requiring issuers and distributors to implement robust governance frameworks to protect retail investors and prevent market abuses. News reports often discuss proposals for stricter product oversight and the responsibilities of platforms offering novel crypto products.
UK crypto firms must secure FCA authorization and integrate broad financial service standards, fundamentally reshaping operational compliance and market integrity.
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