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Product-Market Fit

Definition

Product-market fit signifies the degree to which a product satisfies strong market demand. It is achieved when a business successfully identifies a target market and develops a product or service that effectively addresses the needs and desires of that market, leading to sustained customer adoption and loyalty. In the context of digital assets and blockchain projects, achieving product-market fit is essential for long-term viability and growth, indicating that the project offers genuine value to its intended users. This alignment is a key indicator of a project’s potential for success.