Definition ∞ A token offering structure defines the complete framework and terms under which new digital tokens are initially distributed and sold to investors. This includes details such as the token’s purpose, supply, pricing model, distribution method, vesting schedules, and legal compliance considerations. It outlines the economic and operational parameters of a token launch. This structure is critical for investor transparency and project funding.
Context ∞ The token offering structure is a key component of any new digital asset project, frequently scrutinized in crypto news and by potential investors. Its design significantly impacts the token’s initial valuation, distribution fairness, and long-term economic viability. Regulatory scrutiny often focuses on whether these structures comply with securities laws, leading to continuous adjustments and innovations in how projects launch their tokens.