A user onboarding funnel is the sequence of steps a new user takes from initial awareness to becoming an active participant within a digital asset platform or application. This process typically includes registration, identity verification, wallet setup, and initial funding. Optimizing this funnel is critical for user acquisition and growth.
Context
In the digital asset space, the user onboarding funnel often presents unique challenges due to complex KYC/AML requirements and the technical nature of blockchain interactions. Platforms continuously refine these processes to reduce friction and improve conversion rates. Simplifying this journey is a primary focus for expanding mainstream adoption of digital assets.
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