Definition ∞ Web2 integration refers to the process of connecting and enabling interoperability between traditional internet applications and services (Web2) with decentralized applications and blockchain technologies (Web3). This involves developing interfaces, APIs, and protocols that allow data and functionalities to flow between centralized platforms and decentralized networks. The goal is to onboard existing users and services onto the blockchain ecosystem. It bridges established digital systems with emerging decentralized ones.
Context ∞ Web2 integration is a critical challenge for achieving mainstream adoption of blockchain technology and digital assets. Efforts focus on simplifying user experiences, ensuring data privacy, and building scalable solutions that connect familiar applications with the benefits of decentralization. Successful integration is essential for expanding the utility of digital assets beyond early adopters and into broader consumer and enterprise markets.