
Briefing
Trust Wallet has strategically launched its “Predictions” feature, natively integrating Myriad’s prediction market protocol directly into the wallet interface, a move that fundamentally re-architects the user experience for on-chain finance. This integration shifts the wallet’s function from a passive asset custodian to an active, high-utility trading and narrative-driven hub, directly capturing value from user sentiment and event-based speculation. The primary consequence is the immediate activation of a new DeFi vertical for a massive, existing user base, eliminating the significant friction of interacting with external dApps. This new product is instantly distributed to Trust Wallet’s base of over 220 million users, providing a scale metric that is unparalleled for an application-layer DeFi primitive.

Context
The prevailing Web3 application landscape suffered from a critical user experience chasm → the high friction between asset custody and decentralized application interaction. Users were required to navigate to external dApp frontends, connect their wallets, manage multiple tabs, and often contend with fragmented cross-chain liquidity to execute simple transactions. This process introduced unnecessary cognitive load and security risks, significantly depressing conversion rates for high-frequency activities like prediction market trading.
The prediction market vertical, while demonstrating strong product-market fit for narrative-driven speculation, remained siloed, accessible primarily to power users willing to tolerate this fragmented UX. This created a clear product gap for a unified, low-friction execution layer at the point of custody.

Analysis
This product update alters the application layer by internalizing a complex DeFi primitive, moving it from the dApp layer to the wallet layer. Trust Wallet’s integration of Myriad via a dedicated tab within the existing Swaps page transforms the wallet into a unified execution environment. The specific system it alters is the user acquisition funnel for prediction markets; the friction barrier is reduced to a single click, allowing users to trade tokenized outcomes using assets they already hold within the wallet. This architecture generates a powerful flywheel → high-volume, narrative-driven trading drives increased transaction volume, which in turn enhances the utility of the wallet as a primary on-chain gateway.
For competing protocols, this sets a new, elevated standard for user experience, forcing other wallets to integrate high-utility dApps natively or risk becoming commoditized asset vaults. The primary cause-and-effect chain for the end-user is the abstraction of complexity, enabling them to engage in decentralized finance based on real-world events without ever leaving their secure, self-custody environment.

Parameters
- User Distribution Base → Over 220 million unique users, representing the immediate, unparalleled scale of the new feature’s distribution.
- Integration Type → Native in-wallet feature, transforming the wallet from a custodian into a high-utility trading hub.
- Protocol Partner → Myriad, the initial prediction market protocol powering the new “Predictions” feature.
- Competitive Roadmap → Confirmed future integrations with major prediction market protocols like Polymarket and Kalshi.

Outlook
The forward-looking perspective positions this integration as a foundational building block for the next generation of wallet-centric applications. This model, where the wallet acts as the operating system for decentralized execution, is highly likely to be copied by competitors through forking or direct API integration. The next phase of the product’s roadmap will focus on expanding the prediction market offerings with additional protocols, driving a “winner-take-most” dynamic for in-wallet execution. This new primitive establishes a clear pathway for other dApps → from lending to yield aggregation → to bypass traditional frontends and plug directly into the wallet’s user base, fundamentally altering the competitive dynamics of the application layer by prioritizing distribution and user experience over standalone protocol architecture.
